Google recognizes Netprofiler as 'Google Conversion Professional'
For organizations that are looking for higher website conversion, Google recently launched a new program: "Google Conversion Professionals". This program refers companies to Google's leading specialists who have proven to improve the conversion of various websites. Since August 18th 2009 Netprofiler is accredited by Google as "Google Conversion Professional" (GCP). The accreditation fits Netprofiler because the core activity of the organization isimproving website performance.
The model Netprofiler uses to improve the conversion and online marketing effectiveness of its customers, matches perfectly with Google's vision on its Conversion Professional Network. The process of attracting quality visitors, improving processes on the website and measuring the entire process is central. Methods used to analyze and improve website are web analytics, usability research, eyetracking research and multivariate tests.
Google offers a range of tools to help companies improve the effectiveness of their online marketing, such as Google Analytics and Google Website Optimizer. Tools alone are not enough. With the knowledge and experience of the Google Conversion Professionals, Google's advertisers have the ability to bring their online marketing activities to a higher level.
Netprofiler is proud of the recognition by Google as one of the leading consultancy agencies in the field of online conversion improvement. Google Conversion Professional accreditation is not just an extra label Google introduced. To become a Google Conversion Professional, a company must have proven its success in practice and also has to be qualified as Google Analytics Authorized Consultant (GAAC) and Website Optimizer Authorized Consultant (WOAC). Also, the company has to have sufficient qualified individual workers in the field of Google AdWords and Google Analytics.
